Okay, so you want to start a blog. I’ve read several articles that say, “start a blog for $3 with these 3 easy steps in 15 minutes.” Honestly, that’s bogus. For the average user of technology, I would say the process of actually getting a blog with a design that you like will take you an hour or two, minimum. Could you whizz through it in 15 minutes? Maybe. But if you’ve never done this before and all the terminology is new, then it will probably take you at least an hour. (That being said, you can get your site up and running in about 30 minutes and do the design part later…)
When I first wanted to start a blog, I was so confused. Hosting, platform, domain… what the what!? I dug around to kinda sorta figure stuff out and started a blog with what I thought made sense at the time. Several years later, I decided I wanted to turn my side-hobby-family-journal-type blog into a business. And had to start all over digging around to figure out the difference between running a blog as a hobby and a business.
If you google “how to start a blog,” you will get about 650,000,000 results in .55 seconds. Spoiler alert – this information is already on the internet. But it was hard for me to figure out from most tutorials I read. Maybe I’m just slow. Or maybe there was nothing that really clearly spelled everything out. Who knows!
ANYWAY, I’ve tried to compile it all into one, easy to understand guide, that will leave you feeling like:
- You understand the basic terms of blogging
- You know what type of blog to start
- You know how to get started
- You have clear expectations of up front costs
- A winner!
And, if you just want to start blogging and don’t want to bother with learning any of this information or how to get it all setup, I offer blog setup services. Use the contact form to tell me a little more about exactly what you need help with and I can give you a custom quote. Using someone else (like me, ahem!!) who already knows what they’re doing is definitely a faster and easier way to get er done ASAP.
If you’re more the DIY type – read on.
This guide has been broken down into two parts:
- Platforms, Hosting & Domains Oh My – I Want to Start a Blog but I Don’t Speak Geek!
- How to Actually Start a Blog: A Step-by-Step Tutorial to Getting Your Self-Hosted WordPress Blog Up and Running
This post is part 1. 🙂
Choosing a Platform
I actually started writing this guide because a friend asked me for some tips to starting blogging. I asked her, “do you know what platform you want to use already?” She said, “ummm what’s a platform?”
So let’s define platform.
A platform is the service you’re going to write your blog on. It’s where you want to build your blog.
There are several options for blogging platforms.
WORDPRESS.ORG (the best!)
The biggest blogger platform is WordPress. (When I say WordPress, I’m talking about wordpress.org NOT wordpress.com. Super confusing, but they’re different.) A huge percentage of the blogs you read are built on WordPress. (dot org.) They have zillions of free site design options, and it’s a very powerful platform, meaning your site can be fast and easy to navigate. It’s also highly customizable and there are lots of free “plugins” for adding different features (like sign up forms, search bars, social media icon links, etc…)
BLOGGER & WORDPRESS.COM (meh!)
Blogger and WordPress.com are 2 of the biggest free platforms. I blogged on Blogger for 4 years and it was easy to use. You can start on blogger or wordpress.com and move to WordPress.org, which is what I did, but it’s a huge HASSLE! If you ever think you want to make money blogging, just start on WordPress.org in the first place. I so wish I would have. Blogger is easier to get started on than WordPress, but it’s more limited in design. If you want anything custom on Blogger, you have to learn to code to add it to your site.
SQUARE SPACE, WIX, WEEBLY (nope!)
There are seemingly easy drag and drop site-builders like Square Space, Wix, and Weebly, but those actually get very expensive over the long haul. They are slightly easier to start with, but if you ever decide to switch over to wordpress or blogger, you’d be starting from scratch again too. This option is available, but I don’t really recommend it.
TOTALLY FREE, NON-INCOME PRODUCING BLOG
If you want to start a completely free blog, use blogger, and make your domain name mywebsite.blogspot.com. If you’re going to start on blogger, here’s a good wikihow article.
If you’re going to start on WordPress.org (which is what I recommend), keep reading…
(from now on, “wordpress” refers to wordpress.org)
What the Heck is Hosting?
Hosting a blog refers to ownership. On free hosting platforms (like blogger or wordpress.com, not to be confused with wordpress.org), you technically don’t own your site. The hosting company owns the site. There have been cases of the company deleting the blog and there’s nothing you can really do about it because you’re not the owner. This is probably the biggest downside to choosing Blogger or wordpress.com. Also, you can’t monetize wordpress.com sites at all, and your monetization options are limited with Blogger. Blogger is run by Google so you can put Google ads on there at the least. I never really tried to monetize my Blogger blog beyond Google adsense, so I can’t speak much to the other options with Blogger. I do know of a couple big income-producing blogs on Blogger, but not very many.
Back to hosting.
If you want to own your own site, this is called “self hosting.”
You pay a company to host it, and that company gets your website up on the internet, but it’s called self-hosting because you own the site. Eventually I moved my Blogger blog to wordpress.org and self-hosted it on HostGator. Then, I switched to BlueHost, which is what I’d recommend for beginning bloggers.
After almost 2 years on Bluehost, my amazing husband (who may or may not be a tech nerd) moved my site to be self-hosted on AWS. AWS IS THE BOMB!!! It’s the Mercedes Benz of internet hosting. If you’re decent at figuring out computer stuff, you could probably figure out how to set up an AWS-hosted blog. But for the average newbie-blogger, you should just get started on Bluehost. You can always move to AWS down the road.
There are several hosting companies for wordpress.org sites. If you want a basic, cheap, easy-t0-set-up option, I recommend BlueHost. They have cheap starter packages and great customer service. When I was getting set up, I live chatted them basically non-stop for a week to figure out what the heck was going on. The chat people were helpful and patient, and I learned a lot!
Pick a Domain
The Domain is basically the URL.
Google.com is the domain name for google.
Facebook.com is the domain name for facebook.
Tunemyheartblog.com is my blog’s domain.
You brainstorm domain ideas, find one that’s not taken yet, and then buy it. Or if you use BlueHost, a domain is included in the cost. Then you own that domain.
Now that you know the gist of what self-hosting, blogging platform, and domain name mean, you can start a blog and hopefully not lose your mind in the process.
Feeling brave? Read Part 2. “How to Actually Start a Blog: A Step-by-Step Tutorial to Getting Your Self-Hosted WordPress Blog Up and Running”
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